Will Bitcoin Experience a Rise in July?
In the financial world, July 2025 is shaping up to be an exciting month for Bitcoin, with several key factors driving a bullish sentiment that may extend beyond this period.
Institutional inflows and adoption are at the forefront of this trend. The approval and growth of Bitcoin ETFs have significantly boosted institutional buying, with recent filings like the Trump Media Bitcoin & Ethereum ETF fuelling speculation about additional institutional money entering the market. Moreover, at least 21 companies have announced plans to deploy around $3.5 billion into Bitcoin treasuries over the past month, signalling strong corporate interest and confidence.
The inclusion of Bitcoin in U.S. and Texas reserves, along with new legalization efforts in regions like Vietnam (effective 2026), underscores growing official and private sector acceptance. Notably, Strategy, the original Bitcoin treasury business, has not sold a single coin since it began buying in 2020 and continues to buy them on a weekly basis.
Technical and market indicators also support this bullish outlook. Bitcoin’s June price chart featured a bullish “pin bar” with a long lower wick, reflecting strong buying interest at lower price levels. The price remains within a defined volatility channel ($102,000–$120,000) and has held above key support at $100,000, reinforcing positive technical momentum. As of early July, 24 out of 28 technical indicators are signalling a bullish rebound, with only a minority suggesting caution.
The macroeconomic and policy environment also plays a significant role. Traders are increasingly pricing in the likelihood of Federal Reserve interest rate cuts by the end of the quarter, with the CME FedWatch tool indicating a 63% chance of a rate cut by September. Lower rates typically increase risk asset appeal, including Bitcoin. Moreover, Bitcoin is increasingly viewed as a macro hedge, with big-money players allocating more capital to BTC, especially as altcoins struggle to recover.
Analysts predict that up to $64 billion could shift from altcoins to Bitcoin this quarter, further supporting BTC’s dominance and price. Additionally, significant amounts of money remain on the sidelines, ready to be deployed if bullish momentum continues, which could drive prices higher still.
Forecasts suggest Bitcoin could reach between $115,000 and $121,000 by early August, with some analysts even projecting targets as high as $136,000. Continued institutional adoption and regulatory clarity are likely to further legitimize Bitcoin, potentially attracting more conservative investors.
However, it's important to note that Bitcoin remains a volatile asset. Key support levels (e.g., $102,000, $100,000, $95,000) must be monitored, as failure to hold these could trigger corrections.
In summary, the current bullish trend for Bitcoin is driven by a confluence of institutional adoption, positive technical signals, favourable macroeconomic policy, and shifting market dynamics. While risks remain, these factors collectively suggest the potential for significant price appreciation and increased mainstream acceptance in the near to medium term.
Institutional investors are pouring money into Bitcoin, with the approval and growth of Bitcoin ETFs attracting large amounts of institutional capital, as demonstrated by the recent filings like the Trump Media Bitcoin & Ethereum ETF. Furthermore, at least 21 companies have announced plans to invest around $3.5 billion into Bitcoin treasuries, signaling strong corporate interest in this digital asset.
