Sverdlovsk Region embraces saving over borrowing in 2025 financial shift
Residents of Sverdlovsk Region have shown a clear preference for saving over borrowing in the past year. Despite falling interest rates, savings grew significantly while debt levels rose only slightly. New figures reveal both cautious financial behaviour and a shift in how people manage their money.
By January 1, 2026, total bank deposits in the region reached 1.6 trillion rubles—a rise of 18% compared to the previous year. Two-thirds of these savings were held in term deposits, with the rest kept in current accounts. Even as deposit yields dropped, residents continued to save, likely because returns still outpaced inflation.
Debt levels also climbed, but at a much slower pace. The region's total debt grew by just 3%, hitting 1.1 trillion rubles. Within this, mortgages accounted for 682 billion rubles, with 80% of these loans taken under government-backed schemes like family mortgages. Meanwhile, consumer loans shrank by nearly 3%, bringing their total down to 446 billion rubles.
The data highlights a trend toward financial prudence in Sverdlovsk Region. Savings have surged, while borrowing—especially for non-mortgage purposes—has declined. With most mortgage debt supported by state programs, the region's households appear to be prioritising stability over spending.
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