Sinclair appoints Tanya Winscott as Vice President and General Manager of KMPH and KFRE television stations.
Tanya Winscott, a seasoned account executive with a background in sales and leadership, has been appointed as the Vice President and General Manager of KMPH/FOX and KFRE/CW in Fresno, California. The appointment was made by Rob Weisbord, the chief operating officer and president of Local Media at Sinclair.
Winscott's extensive career in the broadcasting industry includes roles at KSAW & KTVK in Phoenix, KPNX in Phoenix, and KOLD in Tucson. Prior to joining Sinclair, she served as the Director of Sales at KGTV in San Diego and held the position of Local Sales Manager at KNXV in Phoenix.
With a strong understanding of the evolving media landscape and a Bachelor of Arts degree in Broadcast Journalism from Arizona State University, Winscott is well-equipped to navigate the dynamic world of local media. She is excited about her new career chapter in Fresno, viewing it as an opportunity to contribute to the vibrant local media landscape and engage with the Central Valley community.
Winscott expressed her excitement about joining Sinclair and the teams at KMPH and KFRE. She values the opportunity to deliver high-quality local news and programming to the Fresno community. In her own words, she is eager to make Fresno her new home.
Despite limited specific information available about Winscott's career history in the broadcasting industry, her impressive resume and enthusiasm for her new role are undeniable. As she steps into her new position, the Fresno community can look forward to the positive impact she will bring to the local media landscape.
Tanya Winscott, in her new role as Vice President and General Manager at KMPH/FOX and KFRE/CW in Fresno, California, will likely bring a fresh perspective to the local media landscape, leveraging her expertise in sales and leadership from various media businesses such as KSAW, KTVK, KPNX, and KOLD. With the advancement of Ott and digital content financing in the broader broadcasting industry, Winscott's engagement with the Central Valley community promises to be both innovative and engaging. As she settles into her new home in Fresno, her career in the media business, spanning sales, management, and now leadership, will undoubtedly continue to evolve and thrive.
