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Rhineland-Palatinate's Tourism Set for Boom with New Strategy Targeting Families and Youth

Get ready for more visitors and overnight stays in Rhineland-Palatinate. The new tourism strategy aims to attract families and younger travelers, promising a vibrant future for the region's tourism industry.

This is a collage picture and in this picture we can see a vehicle, boat, teapot, building,...
This is a collage picture and in this picture we can see a vehicle, boat, teapot, building, flowers, benches.

New Tourism Strategy for Rhineland-Palatinate - Rhineland-Palatinate's Tourism Set for Boom with New Strategy Targeting Families and Youth

Rhineland-Palatinate's tourism sector is set for growth. The region anticipates an increase in visitors and overnight stays this year. On Monday at 10:30 AM, Economics Minister Daniela Schmitt (FDP) will unveil an updated tourism strategy in Mainz, aiming to attract more families and younger travelers.

Last year, the region saw a 0.4% rise in overnight stays, totalling 22.4 million. In 2022, around 8.7 million guests visited Rhineland-Palatinate, marking a 1.3% increase from the previous year. The new strategy, shaped by representatives from tourism and hospitality associations, seeks to build on this growth. It aims to cater to a broader range of visitors, particularly families and younger travelers, to boost tourism further.

The tourism sector in Rhineland-Palatinate is poised for growth, with an expected increase in visitors and overnight stays. The updated tourism strategy, to be presented by Minister Schmitt, focuses on attracting more families and younger travelers, promising a vibrant future for the region's tourism industry.

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