Unveiling the Big Brands Behind Your Budget Picks 🔥
Proprietary Brands at Kaufland: Unveiling the Companies Responsible for Their Private Labels
Got your eye on some store-brand goodies at your local grocery store? You might be surprised to discover that many of these so-called "bargain buys" are actually produced by big-name corporations!
A Sneaky Peek into the Manufacturers' Secrets 🤫
Take Kaufland's cheesecake, for instance. Sold under "Grotemeyer's Konditorei Käsekuchen," it's actually manufactured by Coppenrath & Wiese. And guess who's churning out Kaufland's low-fat yogurt? None other than Bauer Milch, the world-renowned dairy giant! Many other dairy products hail from the esteemed Müller Milch company.
Here's a peek at some of Kaufland's store brands:
- K-Classic: Their discount brand
- K-Bio: The organic choice
- bevola®: Your drugstore essentials
- K-Favourites: Regional treats for the connoisseur
- K-free lactose-free: For those with lactose intolerance
- K-take it Veggie: Veggie and vegan options galore
- K-free Gluten-free: A gluten-free range for those who need it
- K-Purland: Meats straight from their own production
- K-to go: Ready-to-eat snacks for your convenience
- Kuniboo®: Baby and children's clothing
- Hip & Hopps®: Kaufland's kids' clothing line
- Stephans Bräu: Their beer brand
- Cultura Vini: For a wine that's just right
- Switch On: Electrical appliances for your home
- MyProject®: DIt and DIY products
- Kaufland mobil: Mobile phone tariffs
You can find approximately 30 of these store brands on wer-zu-wem.de. Browse the site to learn more about the companies behind the products, and even learn to spot unlisted items that belong to large corporations.
Private Labels' Powerful Partners 🤝
Although Aldi keeps mum about specific manufacturers of their store-brand goods, they rely on suppliers worldwide. They often collaborate with local and regional companies to maintain efficiency and cost-effectiveness.
Lidl, on the other hand, has Schwarz Produktion producing their store-brand products, similar to Kaufland. Additionally, MEG Weißenfels GmbH & Co. KG operates bottling plants and is involved in recycling and producing new bottles for Lidl's private labels.
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Finance plays a significant role in the production of store brands, as many big-name corporations produce goods for budget retailers like Kaufland to boost their business and revenue. In the realm of lifestyle, shopping for private label products can offer a unique blend of affordability and quality, with various categories including dairy, food, beverages, clothing, and electrical appliances.
