Partnership established between Anakatech and Altenar for the initiation of sports betting services
Altenar, a leading provider of innovative and localised sports betting solutions, has partnered with Anakatech, a gaming platform established in 2013 with its own game studios producing over 180 online and mobile-friendly scratch, slot, and lottery games.
This strategic partnership aims to launch and expand Anakatech's sports betting vertical in Europe. Altenar will provide the technological infrastructure, including a high-performance sportsbook module with features like live odds, fast markets, Bet Builder, full market control, flexible interfaces, and integrated promotion tools.
For Altenar, the partnership extends its market reach by integrating its solution into Anakatech’s platform, thereby increasing its presence and influence across Europe. For Anakatech, the collaboration allows rapid deployment of a proven sportsbook platform without the complexity of developing it in-house, accelerating their sports betting expansion and enhancing their competitive edge in European markets.
Vagelis Bairlis, Sales Manager at Altenar, expressed his pleasure with the partnership, particularly for the launch of Anakatech's new sports betting vertical in Spain and the UK. Jeff Letlat, COO at Anakatech, considered Altenar a top-tier solution for sports betting software.
Anakatech hopes to enjoy a successful collaboration with Altenar long into the future. They are looking forward to integrating Altenar's sports betting software on their platform for customers in target markets, such as Spain and the UK.
The partnership follows Anakatech's plans to tap into a wider audience by providing a more comprehensive platform. It also aims to support Anakatech's entry into sports betting across established European markets. In the long term, the partnership looks ahead to supporting Anakatech's growth in other regulated markets.
This collaboration strengthens Altenar's growing position in Bulgaria and positions Anakatech as a respected provider from the outset. Anakatech's customers in Spain and the UK can expect a tailored sports betting solution to meet their specific needs, backed by 24/7 expert assistance.
In summary, Altenar provides the robust sportsbook technology and operational support, while Anakatech leverages this to establish and grow its sports betting offerings across Europe. This partnership benefits both companies through shared growth and expanded market presence.
- The partnership between Altenar and Anakatech enables Anakatech to leverage Altenar's high-performance sportsbook technology, supporting their expansion into sports betting across established European markets, such as Spain and the UK.
- This strategic collaboration aligns with Anakatech's plans to provide a more comprehensive platform, tap into a wider audience, and support their entry into sports betting across these markets.
- For Anakatech, the integration of Altenar's sports betting software on their platform will offer customers a tailored solution, backed by 24/7 expert assistance, thereby positioning them as a respected provider in the European sports betting industry.
