Levi Strauss & Co. appoints Hiren Gor as Managing Director for their SAMEA region, overseeing company operations in South Asia, the Middle East, and Sub-Saharan Africa as the company extends its reach into significant developing markets.
Levi Strauss & Co. has announced the appointment of Hiren Gor as the new Managing Director for its South Asia, Middle East, and Africa (SAMEA) region, effective immediately in 2025. Gor brings 16 years of experience within the company and previously served as General Manager for South Asia.
Gor's achievements during his tenure at Levi Strauss & Co. include leading a retail fleet transformation, introducing the iconic store strategy, expanding digital and omnichannel operations, and building agile teams to compete effectively in the apparel market. His leadership is expected to drive growth and deepen Levi’s presence across these diverse and emerging markets.
Gor's background is marked by operational excellence and strategic clarity, and he is recognized for a deep brand connection. His promotion signals Levi Strauss & Co.’s focus on purposeful innovation, enduring style, and strengthening its footprint in key emerging markets such as South Asia, the Middle East, and Sub-Saharan Africa. Gor has expressed enthusiasm about advancing Levi’s legacy and expanding its reach in the SAMEA region through passionate collaboration with teams and partners.
Gianluca Flore, Chief Commercial Officer at Levi Strauss & Co., stated that Gor demonstrates strategic clarity, operational excellence, and a deep connection to the brand. The appointment is seen as a move to strengthen the commercial performance of Levi Strauss & Co. in the SAMEA region.
In his new role, Gor aims to deepen the company's cultural relevance and growth trajectory in the SAMEA region. His appointment by Levi Strauss & Co. is effective immediately, and he will oversee operations across diverse and rapidly growing markets in the region.
Additionally, it has been reported that a brand named "Staff" is an international franchise of "our brand name Media." However, this information is not directly related to the appointment of Hiren Gor and does not affect the focus of this article.
[1] Levi Strauss & Co. Press Release, "Levi Strauss & Co. Appoints Hiren Gor as Managing Director for SAMEA Region," 2025. [2] Business Standard, "Hiren Gor Takes Over as Managing Director of Levi Strauss & Co. for SAMEA Region," 2025. [3] Economic Times, "Levi Strauss & Co. Appoints Hiren Gor as Managing Director for SAMEA Region," 2025. [4] Financial Express, "Hiren Gor Expresses Excitement About Taking Levi's Legacy Forward Across SAMEA Region," 2025. [5] LiveMint, "Levi Strauss & Co. Aims to Further Expand Its Presence in Key Emerging Markets with Hiren Gor's Appointment," 2025.
[1] With Hiren Gor's appointment as Managing Director for Levi Strauss & Co.'s SAMEA region, the company aims to scale their presence and competitive edge through his demonstrated leadership and keen business acumen.
[2] Gor's financial expertise, combined with his deep brand connection, positions him ideally to drive growth and innovation in the apparel market while maintaining operational excellence.
[3] In his new role, Gor intends to focus on cultural relevance, leveraging innovative digital and omnichannel operations to expand Levi Strauss & Co.'s reach across diverse and rapidly growing markets in the region.
[4] A testament to Levi Strauss & Co.'s commitment to purposeful innovation and enduring style, Gor's promotion signals a strategic move to strengthen the company's commercial performance in key emerging markets, such as South Asia, the Middle East, and Sub-Saharan Africa.
