Klingel brand transitions to Bader ownership
The Klingel Group, a renowned German mail-order company specialising in fashion and lifestyle products, has announced that it will be selling its flagship brand, Klingel, to Bruno Bader GmbH, a former competitor in Pforzheim. The sale, scheduled to be completed on February 1, 2024, is part of the Klingel Group's restructuring efforts and aims to realise all assets.
Stefan Warmuth, Klingel's restructuring expert, has conducted trusting negotiations with Colin Bader, a representative of Bader, for the sale. Colin Bader stated that the acquisition continues their expansion course, marking a significant milestone in Bader's growth.
The sale includes the Klingel brand, customer addresses, and internet domains. For the Klingel shareholder family Kohm, it is a relief that the Klingel brand is preserved and anchored in the region. Marcus Katholing, the managing director of the Klingel Group, is pleased with the sale, expressing his confidence in Bader's ability to continue the brand's success.
Bader, founded in 1929 by Bruno Bader, boasts over 90 years of company history and aims to continue its successful course in the coming years. The company distributes its own ranges, including fashion, shoes, textiles, jewelry, health, home textiles, furniture, and household items, in multi-channel distance selling.
The acquisition of the "Mona" brand, another division of the Klingel Group, was also part of the deal, with Bader viewing it as an "ideal addition" to their portfolio. The sale of further brands by the Klingel Group is planned in the coming weeks.
It is important to note that the search results did not yield specific information about the history and current status of the sale of the Klingel brand to Bader, nor any associated customer addresses or domains related to this transaction.
For the most accurate and updated information, one should refer to official company websites, press releases or business news portals specialising in retail and e-commerce, corporate registers or commercial databases in Germany, and domain registry databases for any domain transfers linked to Klingel or Bader.
As of July 2025, no publicly documented sale of Klingel to Bader is confirmed in the available data. Any further details would require direct company confirmation or specialized commercial database access. The creditors' committee has approved the transaction, indicating a positive outlook for the future of both brands under the Bader umbrella.
The acquisition of Klingel by Bruno Bader GmbH, a move initiated by the Klingel Group's restructuring efforts, marks a strategic expansion for Bader in the retail and fashion industry, aligning with their growth ambitions in finance and business. Additionally, the sale of Klingel's subsidiary brand, "Mona," to Bader has been noted as an "ideal addition" to their diverse portfolio of products in fashion, textiles, jewelry, and more.
