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Historic Schönwald porcelain factory to close by 2028 after 150 years

A legacy of craftsmanship fades as 350 jobs vanish. Can automation save Germany’s struggling porcelain industry—or is this the final blow?

In this image there is a table on which we can see there are some bowls kept on wooden pieces...
In this image there is a table on which we can see there are some bowls kept on wooden pieces beside them there are some brushes and also there is a mirror on the left side wall.

Production in traditional porcelain town to cease - Historic Schönwald porcelain factory to close by 2028 after 150 years

BHS tabletop, a division of Munich-based Serafin Group, has announced plans to close its Schönwald porcelain factory by the end of 2027. The decision marks the end of nearly 150 years of porcelain production at the historic site, where around 350 workers are currently employed. The company cited rising costs, inefficient processes, and a stagnant market as key reasons for the shutdown.

The Schönwald factory, which has produced porcelain since 1879, will cease all manufacturing by 2028. BHS tabletop, owner of brands like Bauscher and Schönwald, confirmed that no porcelain will be made there after the closure. Instead, the company plans to consolidate its operations at the Weiden site, transforming it into a centralized, automated production hub.

The Serafin Group, which acquired BHS tabletop in 2017, described the move as a 'responsible adjustment of the workforce.' While the exact number of job losses remains undisclosed, the impact on employees and the local economy is expected to be significant. The porcelain industry in the region has already faced repeated setbacks in recent decades, and this closure deepens the decline.

The shutdown of the Schönwald plant will bring an end to porcelain production at one of Germany’s oldest factories. With 350 jobs at risk and no further manufacturing planned, the decision reshapes the future of the local workforce. BHS tabletop’s shift to automated production in Weiden signals a major change in how the company operates.

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