Navigation and Infotainment Services: ADAC Warns of Subscription Trap in Cars - Hidden car subscription fees catch drivers off guard after purchase
Many new cars now come with online-connected features, but drivers may face unexpected costs to keep them running. Automakers are increasingly turning navigation and infotainment systems into paid services after a short free period. Consumers often discover these extra charges only after buying the vehicle.
Brands like Audi, BMW, and Mercedes have introduced subscription models for connected services. Audi's Connect Navigation & Infotainment costs between €12.90 and €15.90 per month after three years of free access. BMW's Digital Premium service, meanwhile, starts charging €9.98 per month just three months after purchase.
Some manufacturers offer longer free periods. Audi, Opel, and Volkswagen provide connected services at no cost for ten years. Škoda, however, begins charging €60 per year for its Care Connect after only three years. Mercedes stands out with the highest fees, charging up to €328 annually for its digital services.
The ADAC has raised concerns about the lack of transparency in pricing. Dealers often fail to mention these recurring costs during the car-buying process. The organisation also warns that features once included in the purchase price are now becoming optional paid extras.
Drivers must now factor in ongoing subscription fees to maintain full access to their car's digital features. The shift from one-time purchases to recurring payments affects budgeting for vehicle ownership. Without clearer pricing details, consumers may continue to face unexpected expenses after buying a new car.
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