GameStop, identified as GME, transitions into a Bitcoin-focused treasury firm by purchasing a substantial amount of Bitcoin worth $513,390,000.
Bitcoin Gains Prominence as GameStop Bolsters Reserves
In a move that underscores the growing significance of cryptocurrency in mainstream finance, GameStop has announced the acquisition of a substantial amount of Bitcoin, sealed as a treasury reserve asset. The video game retailer has purchased a total of 4,710 Bitcoin, valued at approximately $513.4 million at the time of writing.
GameStop's strategic decision positions it as the 13th largest corporate holder of Bitcoin among publicly-traded companies, eclipsed only by Strategy (formerly MicroStrategy) which holds the world's largest Bitcoin corporate treasury, amounting to 580,250 BTC and valued at over $62 billion at current market prices.
Announcing the investment in March 2025, GameStop expressed its intention to diversify its investment portfolio by adding Bitcoin alongside US dollar-denominated stablecoins. The company noted that a portion of its cash or future debt and equity issuances may be directed towards Bitcoin acquisition but refrained from setting a maximum allocation.
This move comes less than two months after GameStop's board approved the addition of Bitcoin as a treasury reserve asset, following a broader revision of the company's investment policy. The firm aims to use its liquidity to maximize shareholder value.
A recent report by Bitwise suggests that publicly-traded companies are increasingly turning to Bitcoin as a means of investment. Over the six-month period from November 15th, 2024 through May 15th, 2025, the collective Bitcoin holdings of these companies have witnessed a significant increase, increasing from 394,131 to 786,857 BTC.
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- With GameStop's recent acquisition of 4,710 Bitcoin, the company has entered the top 13 corporate holders of Bitcoin, diversifying its investment portfolio and signaling an increasing interest in cryptocurrency in mainstream finance and business.
- As the adoption of Bitcoin by publicly-traded companies continues to grow, with collective holdings increasing from 394,131 to 786,857 BTC over the past six months, it highlights the evolving role of altcoins and blockchain technology in the future of finance.
