Dental Holding, a Romanian company specializing in dental supplies, broadens its reach in the regional market.
Fortifying its Ground in Central and Eastern Europe: Dental Holding's Strategic Expansion
The Romanian Dental Powerhouse's Latest Moves
Dental Holding, a Romanian giant in the dental supplies sector, has made a splash in the Central and Eastern Europe (CEE) region by securing six acquisitions, with the recent additions being Sanitaria Dental d.o.o & Logistika d.o.o in Croatia and Sanitaria Kft in Hungary. These acquisitions expand the company's footprint to five countries, aiming to generate revenues surpassing EUR 110 million this year.
The objective of Dental Holding is to magnify the largest and most digitally advanced dental distribution platform in CEE, and establish a stronghold on the regional market.
A New Ally in Croatia: SCL Logistika
Established in 2013 and commanding headquarters in Zagreb, SCL Logistika offers integrated fulfillment and logistics services customized to the dental and medical industries. With a regional operational network spanning Croatia, Slovenia, Hungary, and Bosnia and Herzegovina, the company bolsters fast, compliant, and reliable distribution to dental clinics and laboratories across the region. As part of the Dental Holding family, SCL Logistika will play a pivotal role in fortifying the group's regional infrastructure, streamlining operations, and enabling scalable, cross-border fulfillment.
Expanding Roots in Hungary: Sanitaria Kft
Founded in 1990 and nestled in Budapest, Sanitaria Kft is a distributor of dental implants, equipment, and consumables, serving around 5,000 dental clinics and 2,000 dental laboratories across Hungary.
Bogdan Tufeanu, CEO of Dental Holding, expressed enthusiasm, stating, "This union signifies another critical step towards bolstering our leadership across CEE. We're thrilled to unite forces with Sanitaria Hungary, Sanitaria Croatia, and SCL Logistika – organizations whose know-how and regional reach align perfectly with our vision for smart growth, digital leadership, and exceptional service."
The Next Chapter: Growth and Synergy
After the acquisition, the founders of the Croatian and Hungarian entities will continue to run their operations. The deals are contingent upon obtaining customary regulatory approvals, with completion anticipated in Q2 2025. Dental Holding's Investment Director, Mihai Zamfir, expresses confidence in the vibrant dental market, driven by its solid fundamentals and the region's swift advancement towards Western per capita consumption levels.
The recent acquisitions mark an exciting new phase for Dental Holding in the CEE region, expanding its reach into fresh markets, and further cements its role as the forerunner in the dental sector across Central and Eastern Europe.
(Photo source: press release)
- The strategic expansion of Dental Holding in Central and Eastern Europe is also expected to have a significant impact on the region's manufacturing industry, as the company aims to cater to the growing demand for dental supplies through its digitally advanced platform.
- As the dental sector continues to grow in Central and Eastern Europe, finance will play a crucial role in supporting the business operations of Dental Holding and its industry partners, with investments potentially generating substantial returns in the future.
