AUTOHAUS 2026 Workshop Unveils Key Strategies for Car Dealerships’ Future Success
The AUTOHAUS akademie digital workshop, Challenge 2026, will bring together industry experts on Tuesday, January 20, 2026. The one-day event will focus on key strategies for car dealerships, from financial resilience to digital transformation and succession planning.
Organised by AUTOHAUS Publishing Director and Editor-in-Chief, the workshop features leading voices in automotive management and finance.
Norbert Irsfeld, Managing Partner of Prudentes Management GmbH, will open the event with a keynote on building resilience in dealerships. His session will highlight quick financial wins alongside long-term growth strategies, drawing on his expertise in concentration, consolidation, and correction.
Barbara Muggenthaler, a certified public accountant and tax advisor, will follow with an analysis of industry figures. Her talk will explore upcoming financial and regulatory changes expected by 2026.
Peter Schäfer, Managing Director of KreuterMedeleSchäfer GmbH & Co. KG, will present a case study on maintaining profitable service operations. His focus will be on digital processes that streamline workflows and boost efficiency.
Levent Simal, Managing Director of Dataforce, will then examine market projections and emerging trends in the commercial customer segment for 2026. His insights will help dealers prepare for shifting demand.
Later, Ulf Hakvoort, Sales Coordinator at Hakvoort GmbH, will join Irsfeld for an interview on succession planning and organisational transformation. The discussion will offer practical steps for dealerships facing leadership transitions or structural changes.
The workshop aims to equip dealerships with actionable strategies for the challenges ahead. Topics will range from financial resilience and digital adoption to succession planning and market forecasting. Registration details are available through AUTOHAUS akademie digital.
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